How to Make a Great Website

How to Make a Great Website
  1. Come to our studio
  2. Give People What They Want
  3. The Website Should Look Good For Your Audience
  4. Your Design Speaks About Your Value
  5. Your Site Must be Fast and Responsive
  6. Your Site Should Look Modern
  7. Use the Right Types
  8. Use Many Images
  9. Use Smart Navigation
  10. Use the Right Colors
  11. Make Your Design Simple
  12. Convert

People will evaluate your business based on the impression its web page conveys. If your potential customers don’t like what they see, they will go straight to your competitors without ever turning back. That is why a brand new website can be a super valuable business asset.

Humans judge everything by the visual impressions, so it’s natural to try to make your website as beautiful as possible.

The most important element of every website is its design, it also affects the usefulness of your web resource for its visitors. If it has poor navigation, people will be unable to find what they were looking for and will most likely leave. There’s nothing complicated about it. It depends on the website design whether your potential customer will spend time contemplating your content.

Come to our studio

Come to our studio and order a website from us. We will create it using the best themes from Templatemonster.

Give People What They Want

It takes visitors a few seconds to make a decision about your website, so make sure they understand what your business is about form the first glance. We live in a very demanding time when no one can afford spending more than a few minutes to find something.

Your task is to make sure everything about your business is obvious. The magic should happen right away when someone enters our site – they should learn immediately what you can do for them and which value your business brings.

The Website Should Look Good For Your Audience

It is better if your site focuses about one key thing and doesn’t make visitors wander around. You should use concise and understandable language, add headings and subheadings, and do away with all the unimportant details. Use calls to action that can speak to your specific audience and cater to their needs. Write down the main goals you have with regards to your audience and keep your site design aligned to them.

Your content should not be too wordy, rather clear and entertaining. All visitors will make use of it in their peculiar ways looking for something special. The clarity, uniqueness, and relevance of your content are the key elements to its awesomeness. You should use clear and accessible language leaving out all the unnecessary stuff. Secondly, your writings should represent your personality and speak on your behalf. Your words should sound sweet and engage readers enough to make them stay. The copy should also be relevant to the needs of your audience and speak directly to their hearts.

Your Design Speaks About Your Value

Can anyone tell what you are selling from looking at your website? Make sure its design communicates your value proposition clearly. People don’t like to have to look around, they want their products in the cart and move to the next shop.

Your Site Must be Fast and Responsive

It’s not a secret that people browse the web from their mobile devices and tablet. However, some websites remain unadapted to all screens to this day. There are too many web resources that look awful and unreadable when the size of the screen changes. Your site should also be compatible with all popular browsers.

It is also very important whether your visitors will have to wait for pages to load properly. Surprise Surprise! They don’t like that. Resources with a a lazy load effect that means the images will load only when they are in view work faster. The load speed also depends on the quality of the initial code, so make sure your buy your website from professional web developers. Don’t use too many pop-ups, overlays, or other unintuitive elements – they will make your website much slower and distract attention from the content.

Your Site Should Look Modern

It’s not a secret that people browse the web from their mobile devices and tablet. However, some websites remain unadapted to all screens to this day. There are too many web resources that look awful and unreadable when the size of the screen changes. Your site should also be compatible with all popular browsers.

It is also very important whether your visitors will have to wait for pages to load properly. Surprise Surprise! They don’t like that. Resources with a lazy load effect that means the images will load only when they are in view work faster. The load speed also depends on the quality of the initial code, so make sure you buy your website from professional web developers. Don’t use too many pop-ups, overlays, or other unintuitive elements – they will make your website much slower and distract attention from the content.

If you want a very modern, cutting edge website – contact one of our managers, tell them about your business and goals, and we will create something special for you.

Use the Right Types

Using sans serif typefaces has long become a matter of good taste. The good font size is one that allows easy reading without overwhelming the reader. You shouldn’t use more than 3 sizes of types in your design.

Use Many Images

Beautiful visual elements speak louder than words, so make sure your website contains bug original photos and other images. To connect better to your audience, by high-resolution quality images and place them in galleries and throughout your content. A video works better than a dozen images, so think about shooting original clips and imbedding them into your posts.

Use Smart Navigation

Visitors should be able to access any content in less than three clicks. The menu bar shouldn’t be cluttered and complicated. Galleries should have multiple filters and search options. Don’t forget about the F rule: most people view web pages beginning from the top left down. Things located in the top right corner are rarely seen. That’s why your content should have F-shape.

Use the Right Colors

The color scheme is so important because it influences the user experience. Choose two main colors and a palette that fits them. Make sure the tone of your website and the impression it conveys is consistent throughout all pages. It should also fit your brand identity. Choose colors that are not too bright and will not distract visitors’ eyes from the text.

Now, let’s have a look at an example of a good website design. Our web studio uses these templates from TemplateMonster to create our beautiful products.

Monstroid 2

monstroid 2

Also, pay attention to the most common web design mistakes and try to avoid them.

Make Your Design Simple

Your layouts should be simple and functional – with lots of whitespace and thin, subtle fonts. Such sites look impressive and load fast on all devices. This approach has let huge companies reach very big audiences. Visitors also love simple and well-organized websites.

Convert

I’m sure you know that a good website not only lets people know more about your business. It also gathers leads and converts them into clients. To collect information from leads, you need to add a subscription form. Visitors will give you their contact details and you will keep them informed about your latest news and sales. To encourage people to fill in the forms, you can create useful or engaging lead magnet and offer them in return for an email address.

In order to convert people right on your website, use smart calls to action across your content. They should speak directly to your audience and be very clear. Your calls to action should address your potential customers at every stage of the buying cycle. Add them to every blog posts and every email you send out to your customers.